News & views

AWS re:Invent 2018 Keynote Hot Take

DMW are at AWS re:Invent 2018, the leading cloud technology event from Amazon Web Services in Las Vegas this week. Here’s our take on all the announcements you may be reading about, distilled by our esteemed technical principal Marius Rubin: 


  • AWS's growth continues at the same extraordinary rate as ever – who last year at revenue of $16bn would have thought they could achieve another 46% growth in one year? 
  • Delivery of new products and services is continuing at a blistering pace – many of these announcements on their own would form the centrepiece of a traditional vendor's keynote. 
  • The new cost-saving and ease-of-use announcements (S3 Intelligent-TieringDynamoDB R/W Capacity On DemandControl Tower etc.) are taking problems traditionally solved by architects or professional services organisations and making them core features of the platform. Expect this trend to continue. 
  • Amazon Forecast and Personalize are very interesting – but not for the reasons you might think. They represent a significant commercialisation of's business practices and are overtly targeted at specific industry sectors. Let's see what more sector-specific products they come up with in future. 
  • AWS Outposts, while compelling for organisations wanting/needing consistent management of a hybrid IT estate, must also be a source of serious worry for traditional hardware vendors (and Azure Stack) – the last thing they need is Amazon rivalling their physical products. 
  • Similarly, the reasoning behind AWS's purchase of Annapurna Labs is starting to become clear. Chips at a low price point (Graviton) or with a specific use-case (Inferentia) erode the value proposition of the big vendors. How long do we think it will be before they start to produce x86 instruction set chips to rival Intel and AMD's core offerings? 
  • The same pattern extends to some of the security offerings (e.g. Security Hub). Though one can’t help but wonder whether this will disincentivise small vendors building solutions that provide insight into what’s happening in your AWS deployment – why build a product and grow a customer base with such a high risk of Amazon taking your business? 
  • All the new database (QLDBTimestream), data lake (Lake Formation) and filesystem offerings (FSx) are going to further reduce organisations’ need to host non-AWS managed services on regular EC2 instances. 
  • And finally... Most impressive is the number of technology areas AWS innovate in nowadays - whether it's IaaS, AIaaS, processors, databases, architectures. AWS never fail to amaze in quite how broad a scope they now deal with.... satellite data processing as a service, anyone? (Ground Station) 


Interested in how some of these announcements might impact your organisation or how you can make best use of these features? Wondering what some of the acronyms and technical language really mean in this hot take? Get in touch with us for a discussion or workshop. 


AWS reinvent 2018 party

Marius Rubin

Chief Technology Officer


DMW's family day & National STEM/STEAM day 2019

On the 8th November every year, we celebrate National STEM day. But what is it, why is it important and how does it relate to a large ...

Read more

Microsoft Ignite 2019: Satya Nadella's keynote speech

DMW are at Microsoft Ignite this week, one of the world’s leading cloud conferences.

Rob Merrett attended Microsoft CEO Satya Nadella’s ...

Read more

How to manage multiple financial regulations with sustainable technology

With increasing financial regulatory demands ramping up technology & process requirements, there is a growing need for both financial ...

Read more

Raising mental health awareness in the workplace

We asked one of our Mental Health First Aiders, John Kendrick, to write about the importance of good mental health as part of World ...

Read more

SFTR reporting – identifying key challenges and how to solve them

The first deadline for the implementation of the Securities Financing Transaction Regulation (SFTR) is April 2020. In this article we ...

Read more

RegTech and Legacy - the path to better adoption

There are many benefits of using RegTech for the financial services industry, but there are also barriers that need to be overcome in ...

Read more

Market Abuse and Conduct Surveillance: Are you drowning in a sea of alerts?

A multi-faceted approach to transformation is needed in Financial institutions to combat market abuse.

Read more

Surveillance: Readying for the Seismic Shift

To date the overriding priority of surveillance in Financial Institutions has been one of coverage, but a seismic shift is upon us.

Read more

Stop trying to tame the data beast and learn to herd data critters

“The world’s most valuable resource is no longer oil, but data.” – The Economist, 2017  

Read more

Why celebrating Pride is more than just a banner at DMW

June is international Pride month, where we celebrate LGBT (Lesbian, Gay, Bisexual and Transgender) identities and highlight the work ...

Read more

Disrupt the digital challengers with transformation mindset

Transformation can no longer be seen as a one-off project, and for organisations to survive, it is becoming the new norm.

Read more

DMW on G-Cloud Framework

DMW delivers complex cloud migrations to public and private sector clients, supplying public sector organisations via the G-Cloud 11 ...

Read more

DMW welcomes... Naya Giannakopoulou

Happy International Women's Day! Over the course of recent months we have been delighted to welcome more brilliant women into the DMW ...

Read more

Helping our customers harness the power of cloud

We’re delighted to boost our cloud computing credentials with the announcement that we are now a Standard Consulting Partner in the AWS ...

Read more

DMW welcomes... Hani Qadiri

As DMW continues to grow at a blistering pace, we are welcoming more DMWers through the door than ever. Here is the first in a series of ...

Read more

The Cloud Brick Wall, Part 3 of 3

In the first two blog articles of our series from Konrad Petrusewicz, we started by covering the fundamental challenge of building a ...

Read more

CTO hot take from AWS re:Invent 2018

As the DMW Group team jet back from AWS re:invent, Amazon Web Services major cloud technology event in the states, we offer their ...

Read more

The Cloud Brick Wall, Part 2 of 3

An essential component of any Cloud migration is the actual code base that needs to be run and understanding how it operates within the ...

Read more

The Cloud Brick Wall, Part 1 of 3

The Cloud Brick Wall is approaching. In this 3-part series of blog articles Konrad Petrusewicz maps out how to break through the brick ...

Read more